JM Hansen Eiendom
Buildings for People
JM Hansen Eiendom owns and manages a wide portfolio of commercial properties across Tromsø. They needed a new digital presence that reflected both the scale of their operations and the people behind it.
THE WHY
JM Hansen Eiendom came to us with a clear need: their old website no longer reflected who they were. In a city like Tromsø where new businesses and buildings are constantly emerging. Standing out in the commercial real estate market means more than just having square meters to offer. They wanted a modern, genuine expression of their brand to help attract future tenants and showcase their strong presence in the city.
THE HOW
We built a new website that puts people first, highlighting JM Hansen Eiendom not just as a company, but as a group of real, grounded individuals with deep local roots. Good service and long-term relationships are part of their identity, so our focus was on clarity, warmth, and accessibility.
To support this, we shot photos that highlights their buildings in a natural, high-end way, allowing each property to speak for itself. The visual identity is clean and confident, letting the content and spaces breathe.
THE CHALLENGE
One of the key challenges was to make their property portfolio visually compelling while keeping the site practical and easy to navigate. Each building needed to shine, but the experience also had to guide potential clients quickly to the information they need. We focused on strong photography and a streamlined user journey to help JM Hansen Eiendom stand out, both in search results and in the minds of future tenants.
